home account help info
 
home about us webhosting domain name resources contact us
 

1.What are the benefits of a website?
2.What do you need for a website? 
3.What is "E-commerce"?
4.Do your services cater to individuals as well as small businesses?
5.What costs will be involved with establishing a website?
6.If I buy a website from you do I own it?
7.What are a website's advantages?

What are the benefits of a website?

Simple. We'll call it the four M's: Money. Media. Marketability. Masses. You're in business to make Money - and to make it, you can't waste it. A website is the world's most effective use of Money to purchase Media to Market to the Masses. 

The Internet is a very affordable Media and it functions 24 hours a day, seven days a week, with no labor costs to watch it. The Internet has the most inexpensive and widespread marketing capabilities ever seen - period! And a website offers your services to the Masses. Statistics show that the Internet is an excellent way to market your business and sell your products and services. More and more customers are logging on and making purchases, buying services and researching choices and information through the Internet. 

Why should you limit your business to your immediate locale when the whole world is a keystroke away? You also gain major credibility by having an Internet presence; effectively, you can look like one of the big companies - all without wasting your money. 

Back to Top

 

What do you need for a website?

Computer: Although highly recommended, it is not necessary for you to have a computer but it is necessary for those wishing to view your site. 

ISP: an Internet Service Provider is how you connect to the Internet. This ISP will provide you with an email address to communicate by electronic mail (email). 

Domain Name: This is www.yourname.com; your address or home page on the Internet. 

Host: An Internet presence provider. This is where your website is stored for the world to view. 

Website Design: You'll need all the codes, computer language, scripts and graphics which, when put together, formulate your website into a viewable form for the world to see. 

FTP: File Transfer Protocol to transfer information to and from your website for updates, repair, edits and changes. This is how web designers communicate with your domain at the host. 

Maintenance: Updates, additions, changes, and most importantly, search engine analysis and submission of the pages that make up your website. 

Back to Top

 

What is "E-commerce"?

E-commerce is the buzzword for the new millennium, and for very good reason. The Internet is changing the way business is done with literally billions of dollars being made over the Internet. E-commerce simply means Electronic Commerce. E-commerce gives you the ability to accept payment over the Internet, by either credit card or electronic checks. Through E-commerce, you can sell products or services instantly to anyone in the world without having to constantly monitor your website. 
Back to Top

 

Do your services cater to individuals as well as small businesses?

Of course! Our competitive and flexible pricing makes professional website design affordable for individuals and organizations. We can build a website for your club; a family reunion, wedding, or other special event; a tribute to a special person—the possibilities are endless. Tell us what you have in mind.
Back to Top

 

What costs will be involved with establishing a website?

There are three cost elements involved with developing a website and putting it on the Internet. 

1. Website Development, Design and Start-Up Costs: This refers to paying a website design firm to create the site and place the site in search engine registrations worldwide. Costs also include buying a domain name and a small fee for your host server configuration. Included in this fee, at no cost, is advice or help in marketing your website. Your website's final costs vary and are proportional to site size and capabilities. Contact for a free price quote. (We recommend never building a website without a fixed cost quote in hand.) 

2. Domain Hosting: Very affordable monthly fee 

3. Periodic Editing, Update and Edits/Additions: Proportional to amount of monthly work required. 

Back to Top

 

If I buy a website from you do I own it?

Yes, once the website is complete you "own" it.  Our clients are not obligated to host with us (even though most do) and are always free to have anyone they want work on their website.
Back to Top

 

What are a website's advantages?

This is a big question with a multitude of answers. 

Development and distribution costs are extremely low. When you compare the cost of establishing a website to what it costs to promote your business in print or on the air, you'll see that a website is the cheapest form of marketing ever created. A radio campaign featuring several 30-second spots per week for three months could run you $5,000 - $10,000. That gets you five minutes per week of exposure for three months in the local area only. Newspaper and magazine ads are similarly highly priced, and they only last for the life span of that particular publication. A website has virtually limitless space. 

You could put up a website with dozens of photographs and several thousand words for under $3,000 for the first year, and keep it up and running for a few hundred dollars per year after that. What would it cost to run a newspaper ad of this size for a year? Imagine how much it would cost to produce a catalog for 200 different products, and keep it in consumers' hands for an entire year. You can accomplish this with a website very easily, with low development cost and almost no distribution cost. Websites are in full color - a palette of 16.7 million colors for your photographs alone. 

A website is accessible globally; that means your website can be viewed by anyone, anywhere, as long as they have Internet access. There are no physical limitations to broadcast areas as in radio, no circulation region restrictions as in newspapers or magazines. You can keep your website more current more affordably than any other media; you can update a website immediately, and as often as you like. Imagine you sell products whose prices fluctuate. With a website, you can change these prices every time they go up or down, so your marketing materials are always accurate. 

In addition, with a website the little guys can compete with the big guys since a website is economical and not limited by size. This means a small business can present as large or creative an image on the Internet as a bigger company - with the right design team. A website also allows easy, safe communication between the consumer and you so that anyone who visits your site can contact you at any time by sending an email. Unlike communications that originate from other forms of advertising, consumers who send emails don't have to deal with many problems of everyday business: pushy salesmen, remembering to call during business hours, having to battle crowds to get to your stores, spending time waiting on voice mail or getting the wrong information. It's convenient, easy, and safe for the consumer. Email is also convenient for you. You can respond to all your customer inquiries at the same time, and do it when you have a free moment - not in the middle of rush hour when someone calls up to ask for product information or directions to your location. You can save money on tech support and answering questions. If your employees spend a lot of time answering the same questions and sending out the same material, you can reduce that labor cost significantly by providing the information on the website. For instance, a client can avoid having to mail or fax information for over 1,000 phone call solicitations in a one-year period simply by providing the information on their site. That improves on labor costs and provides a real cost savings in reduced long distance phone bills (for faxes) and postage. Your website can also take orders while you sleep as people can place orders on a website at any time, day or night. But most importantly, no salesmen manning the store, no utilities, no insurance, no payroll...computers don't need a benefit package or overtime. For every second of every day, your website is working for you! 

As to your choice for website design, if a designer can't tell you why a website is a unique marketing tool as we have here, how successful will their website be? Are they helping you to develop a marketing mechanism or are they selling special effects? Is it an intelligent tool for driving business or an overpriced, turbo-charged business card? Make sure you choose a designer with marketing expertise, experience and skills - !
Back to Top

 

 
Website Design © 2007 TvLaLa Consulting, All Rights Reserved, Sitemap